linkedin b2b marketing by Sales Design
Introduction Let’s face it — if you’re in the B2B world and not using LinkedIn to drive sales, you’re leaving money on the table. Especially when you combine strategic marketing with sales design — the art of making your sales process feel seamless, intentional, and visually engaging. linkedin b2b marketing What is B2B Sales Design? Sales design in B2B is all about the visual and structural presentation of your offer. It’s how you communicate value clearly and convincingly — whether that’s through your LinkedIn profile, content, or outreach messages. Why LinkedIn is a Powerhouse for B2B LinkedIn is home to over 65 million decision-makers . Unlike Instagram or Facebook, people here expect to talk business. That’s what makes it a goldmine for B2B sales. Building a High-Impact LinkedIn Strategy It all starts with a solid game plan. Understand Your Buyer Personas Who are you targeting? CFOs? Procurement managers? Designers? Nail down their pain points, goals, and daily re...